5. Make Yourself Available to Your Frequent Clients
If your business offers appointments, such as tutoring or coaching, you may have other support professionals on staff as your business grows. Make sure that you pay attention to your repeat clients. Repeat clients were likely with your company the moment your doors opened. They also are an important resource for expanding your business. If you are good to your repeat clients, they will spread your brand to other customers by word-of-mouth.
Many entrepreneurs, once they settle into the day-to-day operation of their business, make the mistake of charging their repeat clients more for one-on-one service. By making yourself available to your repeat clients, you will solidify your market foothold, attracting new customers to your business through recommendations and testimonials.