5. “Core Competency”
Everyone cringes during performance reviews when they hear the term “core competency.” Core competencies are simply the basic expectations that are attached to any job description. Companies should care about the values of a person that causes them to go above and beyond the call of duty. When writing a job description, managers should also focus on what a core competency really is. Core competencies are meaningful combinations of skills and resources for a job position that set a firm apart from other companies in the marketplace. When drafting core competencies for a job, managers should think about how the job position will help that company stand out in the marketplace.